James Black
CROSSFIT TRAINER
With a mission to promote fitness and wellness across organizations and communities, Movement Company has developed leading-edge capabilities to provide Group Exercise Classes. For employers, our experienced fitness instructors can design and execute the optimal mix of exercises that inspire enthusiasm of the workforce to participate.
For fitness clubs and gym studios, we can create and run custom group exercise programs to maximize class attendance along with the highest member satisfaction rates. Our services include:
Financial Feasibility Analysis
Performing a financial feasibility analysis and determining a budget that will meet the desired organizational goals or produce optimal ROI, including payroll budget, marketing budget, and ongoing training budget.
Group Class Schedule
Determining group exercise class schedules (days of the week and timings) and class lengths that are likely to generate maximum attendance, and creating a mobile app or system for automated notifications and reminders for member engagement.
Develop & Operate Group Classes
Developing, supervising, and operating group exercise classes for choreographed cardio routines, kickboxing, spinning, tabata (strength and cardio), zumba, balance and stretch exercises, pilates, yoga, HIIT (high intensity interval training), weight training, and strength training, among others for beginner, intermediate, and advanced levels.
Mix of Group Exercises
Selecting the ideal mix of group exercise classes based on the current trends, demographic profile of the local members, and a detailed competitor analysis, and targeted audience / existing member surveys and feedback.
Identify Certifies Instructors
Identifying the best certified instructors for different types of group exercise classes, highlighting their skills and experience to attract the target audiences, publicizing the group class schedules with available spots, and devising promotions and offers for low season months.